Answered By: Sarah Mailloux Last Updated: Apr 03, 2020 Views: 174
Answered By: Sarah Mailloux
Last Updated: Apr 03, 2020 Views: 174
Definition from Value Based Management.net
"The BCG matrix method is based on the product life cycle theory that can be used to determine what priorities should be given in the product portfolio of a business unit."
Databases to Research Subsidiaries
- Hoovers Company Profiles (Includes subsidiaries).
- Business Source Complete
Search example - "Barnes and Noble" and subsidiaries
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